Japan AI in eCommerce: How the Country is Embracing Smart Retail

As artificial intelligence (AI) reshapes the global shopping experience, Japan’s approach to implementing AI in retail is attracting attention. While Japan has traditionally been at the forefront of technology, its AI adoption in retail is taking on unique characteristics, blending cutting-edge data insights with Japan’s deep-rooted emphasis on customer service.

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How to Choose the Right Digital Marketing Agency in Japan

Partnering with the right digital marketing agency to expand your reach in Japan can feel like a blind process. Having a checklist of requirements to make the most out of your final choice makes for a smoother search.

With a nearly 20-year history of digital marketing in Japan, we at Info Cubic can help you know what to look for in a potential marketing partnership.

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Facebook Ads in Japan: A Potential B2B Marketing Goldmine

Facebook isn’t necessarily sitting at the social media cool kids’ table in Japan for casual use these days. As a platform for advertising, however, Facebook Ads in Japan can still deliver an attractive ROI. Its unique positioning in Japan offers a beneficial tool for B2B marketing.
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Influencer Marketing in Japan: 7 Tips for Success

Influencer marketing is becoming more commonplace as the go-to strategy for content marketing in Japan, and in recent years, Japan’s unique social media landscape has set the stage for a new era of influencer marketing.

Unlike in many Western countries, Japanese consumers tend to prioritize trust, subtlety, and cultural relevance in brand interactions.

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Content Marketing in Japan: Key Differences and Mistakes to Avoid

Content Marketing is a key strategy for many Western brands looking to make an impact in Japan. Whether it’s through social media, influencer or email marketing, a careful and culturally minded approach is necessary for connecting with Japanese audiences.

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