SEO in Japan

SEO is a long-term marketing strategy, which should be a fundamental element of your complete online marketing portfolio

Japanese SEO Consulting

Global Search Engine Analysis

Comprehensive Reporting & Insight

How should you approach SEO in Japan?

The point of SEO is to improve your site's chance of earning more organic, unpaid traffic. Like many other countries in the world, Japan is a Google-centric country, so all SEO initiatives should be performed with Google best practices in mind. However, there are differences in the SERPs when comparing Google Japan to Google in other countries. And, although Yahoo Japan uses Google's search engine, the Yahoo Japan SERP is also visually unique, so SEO in Japan can vary from its global counterparts.


Generally, any SEO deliverables take 2 - 4 weeks to complete. Subsequent reporting can be performed at intervals chosen by you to meet your marketing goals.

  • 1Hearing Session
  • 2Proposal Creation
  • 3Complete Site Analysis
  • 4Technical Optimization Guide Creation
  • 5Content Optimization
  • 6Delivery

Project Management Structure

In order to provide the best support possible, our teams are led by bilingual marketers who provide direct consulting on our clients' Japanese SEO initiatives in English. This ensures that communication with clients and our in-house operations team is quick and accurate.